IIMS Chief Executive Officer, Mike Schwarz, has been in and around business for 40 years. During that time he has run his own business, smaller organisations employing a handful of people, right up to being Managing Director of a division of a FTSE 100 company employing a large multi-functional workforce.
Although with a good all-round grasp of business, Mike’s area of specialism lies in general management, sales, marketing, online web solutions and creative writing.
In this presentation Mike passionately delivered a series of short presentations covering a variety of essential topics:
- Basic marketing tips
- How to give good customer care
- Preparing a simple budget
- Managing cashflow
- Looking good on the web
- Preparing a strategy plan
- Preparing a Twitter strategy
- An introduction to search engine optimisation
‘I am grateful for the presentation…It was so informative and useful to my business…’ – Joseph S
‘…Please thank him (Mike) for me. The content was very interesting and well presented.” – Paul H
Video run time: 2 hours 7 mins approx.