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All worldwide manufacturing industries fundamentally face the same basic key challenges. They must be competitive within the markets they operate in, which requires them to produce the best possible products within strict financial constraints, ensuring they make a profit to enable them to continue to invest in research and development to create new products.
Some manufacturers through choice approach this challenge by producing the best possible high-quality product with a top end price. They have a well-defined strategy of selling less units using a marketing approach to create a unique market position and a cachet around the brand. Put in simple terms, at the top end are the elite where only a limited amount of a product is manufactured with a high price tag. At the other end of the scale are the mass-produced, low-cost products with a throw away price tag by comparison.
The Western Med Large Yacht & Small Craft Working Group met for its annual training event in Palma last week.
The event, which stretched over three days this year, was attended by 20 surveyors across the various days, all of whom agreed that it was one of the best events IIMS had organised on the island of Majorca. John Excell, Chairman of the LYSCWG, said it had been the best event since the resurrection of the group some seven or eight years previous in terms of the breadth and quality of the content.
John Walker who co-ordinates IIMS activities on the island for the event agreed; and Mike Schwarz thanked all the presenters for giving their time to share their specialist knowledge.
IIMS has lined up a bumper crop of training and networking events for the second half of 2018 and there is something for all members to dip in and out of. Many of the events are now open to online delegates too, so you can take part no matter which part of the world you are in.
The annual IIMS Western Mediterranean Large Yacht & Small Craft Working Group training event took place in Palma on 26-27 April and attracted 18 surveyors, proving to be a great success. As well as local Mallorca based IIMS members, others had travelled from Portugal, Ireland, mainland Spain and France to take part in the event.